Public Relations
Public Relations for School Leaders
This book is a departure from the traditional school public relations text.
Public Relations Writing and Media Techniques
Public Relations Writing and Media Techniques is the most comprehensive and up-to-date PR writing text available, with real-world examples of outstanding work and winning campaigns by public relations professionals.
Public Relations
This text is the ideal introduction for anyone who wants to understand how and why public relations works. Not simply a how-to guide, this book describes the key frameworks and developments in public relations theory and practice.
The Public Relations Handbook For Nonprofits
Nonprofit organizations must employ effective, professional public relations techniques in order to get the recognition, support and dollars they need to fulfill their missions.
This Is Pr
THIS IS PR: THE REALITIES OF PUBLIC RELATIONS provides information and guidance that will be useful to the experienced public relations practitioner as well as to the beginning student.
Public Relations Strategy
This book reflects the intense discussion that is taking place on the nature of public relations and its role in developing and supporting management strategy.







