Marketing Communications
Marketing Communications Management
Marketing Communications Management: concepts and theories, cases and practice makes critical reflections on the prime issues in integrated marketing communications and is designed to encourage the reader to stop and think about key issues.
Marketing Communications
The book, "Marketing Communications", by James G. Hutton, Francis J. Mulhern and Jim Hutton (Edition: 02).
Innovative Marketing Communications
Innovative Marketing Communications for Events Management provides students and event managers with a complete insight into the strategic and innovative marketing of events of all scales and nature.




